Here at Nice Mums we like to keep abreast (pun intended) of the latest health and fashion trends and boy do we love this one.
Once forming part of a women's revolution in the 60s and 70s, free boobing is back and it's no longer reserved for the wild hippies amongst us.
Freeboobing is the term given to a woman going braless. Women all over the world are ditching their uncomfortable bras and opting to go without and when you see the many reasons why we think you might too.
Firstly there's no evidence that bras actually do boobs any good. In fact a 15 year study on women aged 18-35 showed that the women who didn't wear bras actually benefitted from the lack of pressure going braless gave their boobs, allowing muscle tissue to develop further causing more lift, extra support and higher nipple positioning, so some believe bras in fact cause sagging rather than help prevent it.
Bras skew our vision of what normal is. If every woman free boobed we'd soon realise how normal it is to have big boobs, odd boobs, low boobs, small boobs. Bras fake shape and uplift and it can be easy to be fooled into thinking perfectly pert boobs are the norm when actually the reality is more women have different sized boobs than those with a symmetrical pair. These false perceptions can lead to self confidence issues in the same way looking at photos of photoshopped models does, the shape a bra creates is simply not often the reality of the female form.
Bras are expensive. I personally tend to spend an average of £20 per bra I buy and find only limited shops sell my size so trying to find ones I like can be tough. I buy some lovely new bras then when time of the month or a little weigh gain creeps up they suddenly no longer fit and I have to go shopping again. Going braless offers a huge saving and removes the hassle of trying to pair together matching sets lost in the laundry pile.
No over spill. The more I think of it the more I don't blame my girls for trying to break free of their lacy prisons but seriously how annoying is it when they keep trying to pop out of your bra. Or you're not wearing the right size and you get the whole four boob look going on under your top. Let's not pretend that's attractive.
Digging. Whether it's underwire or straps trying to hurt you, chances are they'll be days when the first thing you want to do when you get home is whip that bra off and free the tatas. Bras simply do not offer much comfort.
It's liberating. Going against what society deems the norm is a great feeling. Why should we as women suffer the discomfort that our male counterparts will never have to experience? Free boobing also helps the cause of desexualising our boobs. We were given these wonderful tools to feed our young, not to have to hide from the glare of men because they choose to sexualise them. Yes boobs are sexy and great, but let's not get away from their primary purpose and feel the need to hide them. Breaking social rules feels great so we urge you to give it a try.
So with these things considered it's understandable so many women are ditching bras and going braless for a cooler, comfier life.
Of course there's many women who simply wouldn't feel OK with doing this and that's ok too. Some feel their bigger boobs need the support of a bra, some worry their nipples would be a little too free or visible and others would just find it a little weird after so many years in bras.
This is where the middle ground Bralet comes in. Bralets are a highly fashionable, comfortable alternative to both bras and free boobing. Coming without underwire they offer a little extra support without the discomfort of a standard bra. The high street retailers are all over this new trend right now offering a range of attractive designs at affordable prices.
Ultimately, however you choose to dress your girls, comfort is the new cool and Nice Mums wholeheartedly salute you for your individual choices.